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	<title>[ e-PHARMArketing.com ] &#187; health</title>
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		<title>CakeHealth a Kima Ventures company on TechCrunch TV</title>
		<link>http://www.e-PHARMArketing.com/2011/12/14/cakehealth-a-kima-ventures-company-on-techcrunch-tv/</link>
		<comments>http://www.e-PHARMArketing.com/2011/12/14/cakehealth-a-kima-ventures-company-on-techcrunch-tv/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 10:21:40 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[e-marketing]]></category>
		<category><![CDATA[e-santé]]></category>
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		<title>Le système &#8220;multimédia conférences&#8221; adapté aux anapaths</title>
		<link>http://www.e-PHARMArketing.com/2011/12/13/le-systeme-multimedia-conferences-adapte-aux-anapaths/</link>
		<comments>http://www.e-PHARMArketing.com/2011/12/13/le-systeme-multimedia-conferences-adapte-aux-anapaths/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 20:59:06 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[A la une !]]></category>
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		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=675</guid>
		<description><![CDATA[Orange et Tribvn permettent l&#8217;interactivité entre anatomo-pathologistes grâce aux lames virtuelles et aux multimédia conférences. Email this to a friend? Tweet This! Share this on Facebook Share this on LinkedIn Share this on Viadeo Submit this to Netvibes Share this on del.icio.us Ping this on Ping.fm Share this on Tumblr Subscribe to the comments for [...]]]></description>
			<content:encoded><![CDATA[<p> Orange  et Tribvn  permettent l&#8217;interactivité entre anatomo-pathologistes grâce aux lames virtuelles et aux multimédia conférences.</p>
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		<title>Un bon spot court efficace sur l&#8217;industrie du tabac, ses profits et ses morts&#8230;</title>
		<link>http://www.e-PHARMArketing.com/2010/05/29/un-bon-spot-court-efficace-sur-lindustrie-du-tabac-ses-profits-et-ses-morts/</link>
		<comments>http://www.e-PHARMArketing.com/2010/05/29/un-bon-spot-court-efficace-sur-lindustrie-du-tabac-ses-profits-et-ses-morts/#comments</comments>
		<pubDate>Sat, 29 May 2010 18:22:09 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
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		<description><![CDATA[Une communication efficace. Un mystère aussi&#8230; on en parle si peu ! Un lobbying par l&#8217;argent sans aucun doute. Et un sujet plus réel que la critique de l&#8217;industrie pharma !!! Email this to a friend? Tweet This! Share this on Facebook Share this on LinkedIn Share this on Viadeo Submit this to Netvibes Share [...]]]></description>
			<content:encoded><![CDATA[<p>Une communication efficace. Un mystère aussi&#8230; on en parle si peu !</p>
<p>Un lobbying par l&#8217;argent sans aucun doute.</p>
<p>Et un sujet plus réel que la critique de l&#8217;industrie pharma !!!</p>
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		<title>Vers l’expérimentation du dossier médical (DMP) sur un support portable numérique (pour les ALD)</title>
		<link>http://www.e-PHARMArketing.com/2010/04/23/vers-l%e2%80%99experimentation-du-dossier-medical-dmp-sur-un-support-portable-numerique-pour-les-ald/</link>
		<comments>http://www.e-PHARMArketing.com/2010/04/23/vers-l%e2%80%99experimentation-du-dossier-medical-dmp-sur-un-support-portable-numerique-pour-les-ald/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 20:07:28 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
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		<description><![CDATA[Il serait prévu d’expérimenter le dossier médical sur un support portable numérique. Cette expérimentation concernerait un échantillon de patients atteints d’affections de longue durée, ces personnes étant considérées comme particulièrement exposées au risque de surconsommation médicale. Les assurés devraient être précisément informés des conditions d’utilisation du support numérique hébergeant leur dossier médical. L’expérimentation serait lancée [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p>Il serait prévu d’expérimenter le <strong>dossier médical sur un support portable </strong>numérique. Cette expérimentation concernerait un échantillon de patients atteints d’affections de longue durée, ces personnes étant considérées comme <strong>particulièrement exposées au risque de surconsommation médicale.</strong></p>
<p>Les assurés devraient être précisément informés des conditions d’utilisation du support numérique hébergeant leur dossier médical. L’expérimentation serait lancée avant le <strong>31 décembre 2010</strong> et se déroulerait jusqu’au 31 décembre 2012.</p>
<p>C’est ce qu’indique en particulier la <strong>proposition de loi relative à l’expérimentation du dossier médical </strong>sur tout support portable numérique sécurisé pour les patients atteints d’affections de longue durée, adoptée en première lecture par l’Assemblée nationale le 23 mars 2010.</p>
<p>Ce texte reprend des dispositions votées par le Parlement à deux reprises (loi de financement de la sécurité sociale et loi portant réforme de l’hôpital et relative aux patients, à la santé et aux territoires) mais annulées pour des questions de forme par le Conseil constitutionnel.</p></blockquote>
<p>Proposition de loi relative à l’expérimentation du dossier médical sur tout support portable numérique sécurisé pour les patients atteints d’affections de longue durée</p>
<p>http://www.vie-publique.fr/actualite/panorama/texte-discussion/proposition-loi-relative-experimentation-du-dossier-medical-tout-support-portable-numerique-securise-pour-patients-atteints-affections-longue-duree.html</p>


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		<title>Top 5 tools for creating health habits</title>
		<link>http://www.e-PHARMArketing.com/2010/04/22/top-5-tools-for-creating-health-habits/</link>
		<comments>http://www.e-PHARMArketing.com/2010/04/22/top-5-tools-for-creating-health-habits/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 21:07:06 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[ehealth]]></category>
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		<description><![CDATA[Top 5 Tools for Creating Health Habits View more presentations from S. Song. Email this to a friend? Tweet This! Share this on Facebook Share this on LinkedIn Share this on Viadeo Submit this to Netvibes Share this on del.icio.us Ping this on Ping.fm Share this on Tumblr Subscribe to the comments for this post?]]></description>
			<content:encoded><![CDATA[<div id="__ss_3821187" style="width: 425px;"><strong><a title="Top 5 Tools for Creating Health Habits " href="http://www.slideshare.net/soochow/top-5-tools-for-creating-health-habits-3821187">Top 5 Tools for Creating Health Habits </a></strong><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="355" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=top5tools-100422144757-phpapp01&amp;stripped_title=top-5-tools-for-creating-health-habits-3821187" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="355" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=top5tools-100422144757-phpapp01&amp;stripped_title=top-5-tools-for-creating-health-habits-3821187" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<div style="padding: 5px 0 12px;">View more <a href="http://www.slideshare.net/">presentations</a> from <a href="http://www.slideshare.net/soochow">S. Song</a>.</div>
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		<title>Hôpital : le match tarifaire privé contre public</title>
		<link>http://www.e-PHARMArketing.com/2009/07/01/hopital-le-match-tarifaire-prive-contre-public/</link>
		<comments>http://www.e-PHARMArketing.com/2009/07/01/hopital-le-match-tarifaire-prive-contre-public/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 18:34:17 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[A la une !]]></category>
		<category><![CDATA[e-santé]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[hôpital]]></category>
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		<category><![CDATA[Systeme de sante]]></category>
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		<category><![CDATA[Patients]]></category>
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		<category><![CDATA[Politique sanitaire]]></category>
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		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=495</guid>
		<description><![CDATA[La convergence privé-public en termes de T2A a du plomb dans l&#8217;aile . Du coup le privé (la FHP ) doit démontrer qu&#8217;il n&#8217;est pas plus cher que le public, comment faire ? Hostocomparateur bien sûr ! Une réponse que n&#8217;aurait pas désavoué E LECLERC &#8230;. fondée sur 50 actes &#8220;bien&#8221; choisis ! le comparateur [...]]]></description>
			<content:encoded><![CDATA[<p>La <strong>convergence privé-public en termes de T2A a du plomb dans l&#8217;aile</strong> . Du coup le privé (la <a href="http://www.fhp.fr " target="_blank">FHP</a> ) doit démontrer qu&#8217;il n&#8217;est pas plus cher que le public, comment faire ?</p>
<p><a href="http://www.hostocomparateur.com" target="_blank"><strong>Hostocomparateur </strong> </a> bien sûr ! Une réponse que n&#8217;aurait pas désavoué E LECLERC &#8230;. fondée sur 50 actes &#8220;bien&#8221; choisis ! le comparateur de tarifs <strong><a href="http://www.hostocomparateur.com" target="_blank"><strong>Hostocomparateur </strong> </a> </strong> éveille notre fibre citoyenne en calculant l&#8217;économie pour la collectivité ! Le privé fait très très fort&#8230;</p>
<blockquote><p><strong>&#8220;qu&#8217;est-ce qui justifie encore qu&#8217;un accouchement coûte à la Sécurité sociale 3140 € à l&#8217;hôpital public et seulement 2742 € dans une clinique ?&#8221;</strong></p></blockquote>
<p>Du coup le public (<a href="http://www.fhf.fr" target="_blank"><strong>la FHF</strong> </a> ) est très énervée (très très très énervée) et répondra par conférence de presse.<a href="http://www.rue89.com/2009/07/01/hostocomparateur-les-cliniques-privees-defient-lhopital" target="_blank"><strong><br />
Rue 89</strong> </a> (bien informée) nous en dit plus :</p>
<blockquote>
<ul>
<li><strong>seulement 50 actes sont choisis sur 2 100 au total,</strong> et ce sont les actes les plus courants dans les cliniques. Or l&#8217;hôpital est le seul à accueillir ce qui est rare et aléatoire, il « fait par définition tout ce que les autres ne font pas, car c&#8217;est trop cher », répète la FHF.</li>
<li>des <strong>erreurs factuelles</strong> ont été relevées au moins sur deux cas : les cliniques oublient d&#8217;intégrer honoraires médicaux sur les soins paliatifs et accouchements avec complication, assure la FHF.</li>
<li> les cliniques privées se sont bien gardées d&#8217;ajouter les <strong>dépassements honoraires </strong> des médecins libéraux et les suppléments chambres seuls qui coûtent cher… mais aux mutuelle.</li>
<li><strong>les prestations d&#8217;imagerie et de biologie</strong> très souvent réalisées en dehors et facturées à la Sécu seraient exclues du calcul, ce que contestent les cliniques.</li>
<li> Enfin, <strong>la compareraison acte par acte n&#8217;a pas de sens</strong> alors que cliniques comme hôpitaux sont des structures globales, incluant services d&#8217;urgences et menant des actions de prévention.</li>
</ul>
</blockquote>
<p style="text-align: center;"><strong>Alors qu&#8217;en pensez-vous ? Fluidification via internet ? Comparaison fallacieuse ? Légitime réponse ? Au plaisir de vous lire !!!</strong></p>


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		<title>Grippe A H1N1 SWINE FLU &#8211; Google map de la pandémie grippe A H1N1 anciennement dite grippe porcine</title>
		<link>http://www.e-PHARMArketing.com/2009/06/13/h1n1-swine-flu-google-map-de-la-pandemie-grippe-porcine/</link>
		<comments>http://www.e-PHARMArketing.com/2009/06/13/h1n1-swine-flu-google-map-de-la-pandemie-grippe-porcine/#comments</comments>
		<pubDate>Sat, 13 Jun 2009 18:39:16 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[health]]></category>
		<category><![CDATA[Monde]]></category>
		<category><![CDATA[Public Health]]></category>
		<category><![CDATA[flu]]></category>
		<category><![CDATA[google map]]></category>
		<category><![CDATA[grippe]]></category>
		<category><![CDATA[porcine]]></category>

		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=447</guid>
		<description><![CDATA[Merci aux lecteurs voici un autre lien : number_of_h1n1_confirmed_cases]]></description>
			<content:encoded><![CDATA[<p>Merci aux lecteurs voici un autre lien : <a href="http://www.up2maps.net/report/blondin/World/number_of_h1n1_confirmed_cases.html" target="_blank">number_of_h1n1_confirmed_cases</a><br />
<span style="font-size: small;"><span></p>
<p><iframe src="http://flutracker.rhizalabs.com/flu/gmap0908071500.html?lat=0&#038;lon=0&#038;zoom=2" width="550" height="1110" style="border:none;" frameborder="0"</iframe></p>
<p>Le ministère de la santé a conservé son sous-domaine, <a title="http://www.grippe-aviaire.gouv.fr/" href="http://www.grippe-aviaire.gouv.fr/" target="_blank"><strong>grippe-aviaire.gouv.fr</strong> </a>qui duplique <a href="http://www.pandemie-grippale.gouv.fr/" target="_blank"><strong>pandemie-grippale.gouv.fr/</strong></a><strong> </strong>et la france reste en niveau 5A <img src='http://www.e-PHARMArketing.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> ) jusqu&#8217;à preuve du contraire.</p>
<p>En attendant le site gouvernemental est vraiment complet et notamment nous informe <a title="http://www.grippeaviaire.gouv.fr/monquotidienenpandemie/?lang=fr" href="http://www.grippeaviaire.gouv.fr/monquotidienenpandemie/?lang=fr" target="_blank"><strong>sur la vie quotidienne en sitation de pandémie</strong> </a> . L&#8217;activité économique ne va pas s&#8217;améliorer &#8230;.</p>
<p>Un extrait :</p>
<div id="content">
<div class="title">
<blockquote>
<h2>Les réunions</h2>
<p class="spip">Cependant, pour les réunions où chacun des participants doit être nécessairement présent, certaines dispositions devront être prises :<br />
<img src="http://www.grippe-aviaire.gouv.fr/monquotidienenpandemie/dist/puce.gif" alt="-" width="8" height="11" /> veillez à ce que les tables soient bien nettoyées avant et après la réunion ;<br />
<img src="http://www.grippe-aviaire.gouv.fr/monquotidienenpandemie/dist/puce.gif" alt="-" width="8" height="11" /> <strong>évitez une trop forte concentration humaine dans la salle de réunion en respectant une distance de protection sanitaire de 2 mètres entre les participants</strong> . A ce titre, enlever une chaise sur deux ou trois, dans la salle de réunion, pourra être une bonne initiative ;<br />
<img src="http://www.grippe-aviaire.gouv.fr/monquotidienenpandemie/dist/puce.gif" alt="-" width="8" height="11" /> limitez la durée de chaque réunion ;<br />
<img src="http://www.grippe-aviaire.gouv.fr/monquotidienenpandemie/dist/puce.gif" alt="-" width="8" height="11" /> chacun devra respecter les <a class="spip_in" hreflang="en" href="http://www.grippe-aviaire.gouv.fr/monquotidienenpandemie/spip.php?rubrique16">règles d’hygiène</a> .</p>
</blockquote>
<p><span class="options"> <a class="send" href="http://www.grippe-aviaire.gouv.fr/monquotidienenpandemie/spip.php?page=envoi-ami&amp;lang=fr&amp;url=spip.php%3Fpage%3Darticle%26amp%3Blang%3Dfr%26amp%3Bid_article%3D83"> </a> <a class="small" href="javascript:%20selectStyleSheet('decrease');"> </a> </span></div>
<p class="p2"><strong></strong></p>
<blockquote>
<p class="spip"><strong>Si, en période de pandémie, des réunions regroupant plusieurs personnes en un même lieu ne peuvent être évitées, des précautions devront être prises. Il existe également des alternatives. Quant aux séminaires et colloques, ils devront être différés.</strong></p>
<p class="spip">De manière générale, à chaque fois que cela sera possible, les conférences téléphoniques, les <a href="http://www.meditailing.com" target="_blank">échanges d’informations via Internet ou les visioconférences seront</a> à privilégier.</p>
</blockquote>
</div>
<p></iframe></span></span></p>


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		<title>FT.com &#124; Health Blog &#124; Healthcare in France, who pays, and who supplies</title>
		<link>http://www.e-PHARMArketing.com/2009/05/08/ftcom-health-blog-healthcare-in-france-who-pays-and-who-supplies/</link>
		<comments>http://www.e-PHARMArketing.com/2009/05/08/ftcom-health-blog-healthcare-in-france-who-pays-and-who-supplies/#comments</comments>
		<pubDate>Fri, 08 May 2009 21:26:32 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[health]]></category>
		<category><![CDATA[Systeme de sante]]></category>
		<category><![CDATA[Public Health]]></category>
		<category><![CDATA[Santé publique]]></category>
		<category><![CDATA[sy]]></category>
		<category><![CDATA[Système de soins]]></category>

		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=460</guid>
		<description><![CDATA[Dans la série Vive la France ! (fait du bien en temps de crise) voici un article (du blog du Financial Time) qui nous permet de comprendre comment nous sommes vus depuis les US : &#34;le meilleur système de santé au Monde !&#34;. FT.com &#124; Health Blog &#124; Healthcare in France, who pays, and who [...]]]></description>
			<content:encoded><![CDATA[<p>Dans la série Vive la France ! (fait du bien en temps de crise) voici un article (du blog du Financial Time) qui nous permet de comprendre comment nous sommes vus depuis les US : &quot;le meilleur système de santé au Monde !&quot;.</p>
<p><a href="http://blogs.ft.com/healthblog/2009/04/30/healthcare-in-france-who-pays-and-who-supplies/#more-481">FT.com | Health Blog | Healthcare in France, who pays, and who supplies</a> .</p>


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		<title>LinkedIn : Ouverture du groupe [ e-PHARMArketing.com ]</title>
		<link>http://www.e-PHARMArketing.com/2009/03/10/linkedin-ouverture-du-groupe-e-pharmarketingcom/</link>
		<comments>http://www.e-PHARMArketing.com/2009/03/10/linkedin-ouverture-du-groupe-e-pharmarketingcom/#comments</comments>
		<pubDate>Tue, 10 Mar 2009 20:48:47 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[e-marketing]]></category>
		<category><![CDATA[e-santé]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Listes de diffusion]]></category>
		<category><![CDATA[e-Marketing 2.0]]></category>
		<category><![CDATA[e-pharma]]></category>
		<category><![CDATA[e-pharmarketing]]></category>
		<category><![CDATA[linkedin group]]></category>

		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=403</guid>
		<description><![CDATA[A new group on LinkedIn [ e-PHARMArketing.com ] Un nouveau groupe sur Linkedin, en anglais, pour la e-pharma et les e-évangélistes. Pour la petite histoire, je crée le groupe dès que la fonction a été ouverte sur LINKEDIN , puis j&#8217;oublie et&#8230;. trois demandes de membres, tous américains ! Du coup j&#8217;ai décidé d&#8217;animer sérieusement le [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&amp;gid=1782454&amp;discussionID=1650173&amp;goback=%2Eanh_1782454">A new group on LinkedIn [ e-PHARMArketing.com ]</a></p>
<p>Un nouveau groupe sur Linkedin, en anglais, pour la e-pharma et les e-évangélistes. Pour la petite histoire, je crée le groupe dès que la fonction a été ouverte sur LINKEDIN , puis j&#8217;oublie et&#8230;. trois demandes de membres, tous américains !</p>
<p>Du coup j&#8217;ai décidé d&#8217;animer sérieusement le groupe, mais je voudrais :</p>
<ul>
<li>reprendre le flux sur ce blog (je vais le faire dans un widget je pense)</li>
<li>faire un &quot;bouton&quot; join the group</li>
<li>organiser les passerelles wordpress-linkedin</li>
</ul>
<p>Prochaine étape, relier le groupe à mon profil FaceBook.</p>
<p>Les conseils seront les bienvenus car je voudrais le faire de manière efficace !</p>
<p>Et du coup, le forum intégré au blog n&#8217;a plus de sens, pour l&#8217;instant&#8230;</p>


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		<title>Tous nos voeux de succès et bonheur pour 2009 et au-delà !</title>
		<link>http://www.e-PHARMArketing.com/2009/01/08/tous-nos-voeux-de-succes-et-bonheur-pour-2009-et-au-dela/</link>
		<comments>http://www.e-PHARMArketing.com/2009/01/08/tous-nos-voeux-de-succes-et-bonheur-pour-2009-et-au-dela/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 22:26:56 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[health]]></category>

		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=334</guid>
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		<title>Obama + Big Pharma = Peter Rost &amp; la FDA !</title>
		<link>http://www.e-PHARMArketing.com/2008/11/18/obama-la-pharma/</link>
		<comments>http://www.e-PHARMArketing.com/2008/11/18/obama-la-pharma/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 21:59:30 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[A la une !]]></category>
		<category><![CDATA[Big Pharma]]></category>
		<category><![CDATA[health]]></category>
		<category><![CDATA[Monde]]></category>
		<category><![CDATA[Pharmacie]]></category>
		<category><![CDATA[Public Health]]></category>
		<category><![CDATA[Santé publique]]></category>
		<category><![CDATA[Systeme de sante]]></category>

		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=280</guid>
		<description><![CDATA[L&#8217;ère Obama s&#8217;ouvre ! Grande et belle nouvelle pour la planète, mais qu&#8217;en est-il pour la santé des américains ? Pour mémoire les USA sont un des rares pays développés où l&#8217;espérance de vie a reculé (eh oui du fait de l&#8217;obésité !!!) et la croissance de la dette publique en ces temps de crise [...]]]></description>
			<content:encoded><![CDATA[<p><b>L&#8217;ère Obama s&#8217;ouvre ! </b></p>
<p>Grande et belle nouvelle pour la planète, mais qu&#8217;en est-il pour la santé des américains ?</p>
<p>Pour mémoire les USA sont un des rares pays développés où <b>l&#8217;espérance de vie a reculé</b> (eh oui du fait de l&#8217;obésité !!!) et la <b>croissance de la dette publique</b> en ces temps de crise financière devenue économique et bien réelle, ne va pas faciliter les choses !!!</p>
<blockquote><p>Le plan d&#8217;Obama est de <b>relancer la couverture sociale, pour tous</b> (un système que nous connaisons bien), tous les détails sont disponibles sur <a href="http://change.gov/" mce_href="http://change.gov/" target="_blank">Change.gov</a> (quelle belle adresse !) et la <a href="http://change.gov/agenda/health_care_agenda/" mce_href="http://change.gov/agenda/health_care_agenda/" target="_blank"><b>partie santé et couverture sociale est ici</b> </a></p>
<p>Par contre pour <b>l&#8217;industrie pharma américaine</b> , certes<b> <a href="http://www.lemonde.fr/la-crise-financiere/article/2008/11/08/general-motors-appelle-a-l-aide-l-etat-americain-pour-eviter-la-faillite_1116463_1101386.html#ens_id=1100912" mce_href="http://www.lemonde.fr/la-crise-financiere/article/2008/11/08/general-motors-appelle-a-l-aide-l-etat-americain-pour-eviter-la-faillite_1116463_1101386.html#ens_id=1100912" target="_blank">en meilleure forme que GM</a> </b> , les nouvelles ne sont pas bonnes du tout !</p>
</blockquote>
<p><b><a href="http://industry.bnet.com/pharma/1000371/obama-already-turning-into-a-nightmare-for-big-pharma" mce_href="http://industry.bnet.com/pharma/1000371/obama-already-turning-into-a-nightmare-for-big-pharma" target="_blank" title="obama nightmare pharma">Obama le cauchemard de la Pharma</a> </b> tel est le titre du post, qui nous explique:</p>
<ul>
<li>qu&#8217;Obama a soutenu par au moins un e-mail le <b><a href="http://fr.wikipedia.org/wiki/Lanceur_d%27alerte" mce_href="http://fr.wikipedia.org/wiki/Lanceur_d%27alerte" target="_blank">whistleblower</a> </b> de Pfizer, <b><a href="http://peterrost.blogspot.com/" mce_href="http://peterrost.blogspot.com/" target="_blank">Peter ROST</a> </b> (pour ceux qui ne le connaissent pas c&#8217;est un ancien vice-président de Pfizer, actuellement en procès avec son ex-employeur et qui a dénoncé certaines de ses pratiques marketing)</li>
<li>que la loi pourrait changer et la pub DTC se verrait taxée plus fortement</li>
<li>aujourd&#8217;hui on apprend que Peter Rost pourrait intégrer la FDA, et il vient de <a href="http://peterrost.blogspot.com" mce_href="http://peterrost.blogspot.com" target="_blank">changer le titre de son blog </a> en P ROST FOR FDA COMISSIONER ! Oups&#8230;</li>
</ul>
<p>à suivre attentivement &#8230;.</p>


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		<title>Why Healthcare Matters: How Business Leaders Can Drive Tranformational Change</title>
		<link>http://www.e-PHARMArketing.com/2008/10/04/why-healthcare-matters-how-business-leaders-can-drive-tranformational-change/</link>
		<comments>http://www.e-PHARMArketing.com/2008/10/04/why-healthcare-matters-how-business-leaders-can-drive-tranformational-change/#comments</comments>
		<pubDate>Sat, 04 Oct 2008 12:43:15 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
				<category><![CDATA[Executives]]></category>
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		<guid isPermaLink="false">http://www.e-PHARMArketing.com/?p=250</guid>
		<description><![CDATA[Un nouvelle sortie disponible chez Amazon, en anglais. A lire d&#8217;urgence. Pour comprendre ce qui est fait avec 10% de nos PIBs !!! Un manifeste pour une responsabilité individuelle renforcée. Why Healthcare Matters offers a big picture perspective on what’s wrong with healthcare in the US, and provides a set of practical, market-based strategies and [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p><strong>Un nouvelle sortie disponible chez Amazon, en anglais. A lire d&#8217;urgence. Pour comprendre ce qui est fait avec 10% de nos PIBs !!! Un manifeste pour une responsabilité individuelle renforcée.</strong></p></blockquote>
<p><a href="http://www.amazon.fr/Why-Healthcare-Matters-Business-Transformational/dp/1599961539/ref=pd_rhf_p_t_1" target="_blank"><strong>Why Healthcare Matters</strong> </a> offers a big picture perspective on what’s wrong with healthcare in the US, and provides a set of practical, market-based strategies and solutions.</p>
<p>The book explores an array of contributing factors and competing interests that have fed the decline in the healthcare system and led to out-of-control health insurance costs, higher disease incidence and sub-optimal medical care.  This includes discussions around medical errors, medical malpractice, healthcare quality, administrative costs, and the uninsured along with a complete evaluation of the Medical Marketing Model and its inbred biases</p>
<blockquote><p><a href="http://www.amazon.fr/exec/obidos/ASIN/1599961512/ref=ord_cart_shr?%5Fencoding=UTF8&amp;m=A1X6FK5RDHNB96"> </a></p>
<p><a href="http://www.amazon.fr/Why-Healthcare-Matters-Business-Transformational/dp/1599961539/ref=pd_rhf_p_t_1" target="_blank"><strong>Why Healthcare Matters</strong> </a> offers an insider’s view on the nation’s growing healthcare crisis with ideas for substantive change.  It calls on corporate leaders to more actively participate in the transformation of healthcare in the United States by devising C-level strategies to approach employee health within their own organizations.</p>
<p>Today 60% of the US population (over 170 million American adults) is covered by such plans.  For too long, the employee health benefit has been farmed out to a third party.  Companies now need to regain control of this increasingly important and costly investment in human capital.</p>
<p><a href="http://www.amazon.fr/exec/obidos/ASIN/1599961512/ref=ord_cart_shr?%5Fencoding=UTF8&amp;m=A1X6FK5RDHNB96"> </a></p>
<p><a href="http://www.amazon.fr/Why-Healthcare-Matters-Business-Transformational/dp/1599961539/ref=pd_rhf_p_t_1" target="_blank"><strong>Why Healthcare Matters</strong> </a> is a business guide.  It helps corporate leaders clearly understand the range and depth of the crisis from a business perspective, providing best practice and lessons learned from progressive companies whose actions are leading the transformation.  Specific and detailed recommendations illustrate how they can latch on to the promising trend of healthcare consumerism and implement powerful new concepts strategies to lower overall costs and improve health outcomes at their companies.</p></blockquote>
<p>The book’s core idea is that <strong>the essence of the solution lies in personal responsibility,</strong> that the main catalyst for change is healthcare consumerism, and that the main engine for popularizing this is the business community acting as employers.</p>
<p><a href="http://www.amazon.fr/Why-Healthcare-Matters-Business-Transformational/dp/1599961539/ref=pd_rhf_p_t_1" target="_blank"><strong>Why Healthcare Matters</strong> </a> is a practical guide for employers to help address one of the great macroeconomic challenges of our time: the US healthcare crisis.  Employers have leverage to initiate real market change by encouraging greater personal responsibility from their workforce.   <strong>Healthcare consumerism can influence the markets toward greater economic efficiency, better quality of care, and improved outcomes overall. </strong></p>
<p>The heart of <a href="http://www.amazon.fr/Why-Healthcare-Matters-Business-Transformational/dp/1599961539/ref=pd_rhf_p_t_1" target="_blank"><strong>Why Healthcare Matters</strong> </a> is the Seven Step Guide to Transformational Change for Employers. This strategic template has recommendations that can lead to substantial positive change for healthcare in their company.  Collectively, American business can lead the nation to substantial improvements in the cost, quality and outcomes of the US healthcare system.<br />
Corporate executives are an audience primed to do something about this problem with the power to make a difference. Essential to this solution is to shift the emphasis from the supply side to the demand side, to put the power in the hands of the people.  <strong>Why Healthcare Matters is a manifesto for change and provides the information, insight and ideas for how corporate leaders can make this happen.</strong></p>


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		<title>Medecine 2.0 vue par Philippe EVEILLARD</title>
		<link>http://www.e-PHARMArketing.com/2008/04/02/medecine-20-vue-par-philippe-eveillard/</link>
		<comments>http://www.e-PHARMArketing.com/2008/04/02/medecine-20-vue-par-philippe-eveillard/#comments</comments>
		<pubDate>Wed, 02 Apr 2008 21:32:06 +0000</pubDate>
		<dc:creator>Dr Antoine POIGNANT</dc:creator>
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		<description><![CDATA[La vision Médecine 2.0 de PHilippe Eveillard au MEDEC, grâce au billet de Pierre-Yves Arnoux &#124; View &#124; Upload your own Email this to a friend? Tweet This! Share this on Facebook Share this on LinkedIn Share this on Viadeo Submit this to Netvibes Share this on del.icio.us Ping this on Ping.fm Share this on [...]]]></description>
			<content:encoded><![CDATA[<p>La vision Médecine 2.0 de PHilippe Eveillard au MEDEC, grâce au billet de <a href="http://biogeekblog.wordpress.com/" target="_blank">Pierre-Yves Arnoux</a></p>
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