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Top Pharmaceutical Websites Visited by US Physicians

Archived in the category: Internet
Posted by Dr Antoine POIGNANT on 26 août 07 - 0 Comments

Manhattan Research, a healthcare market research services firm, today announced the leading pharmaceutical product website destinations for physicians from its new physician research study, “ePharma Physician® v7.0: The Future of Professional eMarketing.”

Top 10 Pharma Product Websites Among Physicians in 2007
Ranked by Number of U.S. Primary Care Physician Visitors

Position     Product
1     Januvia
2     Singulair
3     [...]

Interview with Craig DeLarge, e-marketing associate director - NovoNordisk US.

Archived in the category: Internet
Posted by Dr Antoine POIGNANT on 23 août 07 - 0 Comments

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Sont abordés en particulier les différences entre le marché US et l’Europe, en ce qui concerne le e-marketing. Très intéressant !